October 26, 2012

EFI Breaks Sales and Booth Attendance Records at SGIA

Foster City, Calif. - Oct. 26, 2012 - SGIA EXPO - EFI™ (Nasdaq: EFII), a world leader in customer-focused digital printing innovation, concluded a very successful SGIA EXPO with record-setting booth traffic, leads, and sales on the show floor. It was clear that the company's product portfolio, including new innovation in digital wide and superwide format, as well as digital label production, is properly aligned to enable high productivity and profits for customers.

"The growth of the specialty graphics industry is apparent with the record breaking attendance, not only in EFI's booth, but also at SGIA overall," said Scott Schinlever, senior vice president and general manager of EFI's Inkjet Solutions. "As the specialty graphics industry continues to undergo an accelerated analog-to-digital transformation, EFI has led the way not only in best-in-class printers, but also with a fully integrated workflow from job acquisition and management to scheduling and printing. We believe these productivity enablers are equally as important as the printers themselves in ensuring that printing companies can transform and position themselves to address the requirements of a rapidly changing market."

At SGIA, visitors to EFI's booth were able to see the company's complete printer line-up and integrated workflow products. Show attendees had great interest in the newest products in EFI's inkjet portfolio, including the VUTEk® HS100 Pro, VUTEk GS3250LX Pro, VUTEk QS3 Pro, EFI R3225 and the Jetrion® 4900M-330. The company's focus on innovation is evident with its Pin & Cure imaging technology, first in-class LED UV-curing, and true grayscale print head technology, which is now available across many VUTEk superwide format models.

"The decision to purchase the first EFI VUTEk QS3 Pro in North America was clear with the value it offers," said Kurt Wenzel, managing partner for Imaged Advertising Creations. "The hybrid roll-to-roll and flatbed options were essential for growing our business, with the flexibility to produce more dynamic, high-margin jobs efficiently. The six-colors-plus-white capability was a value-add for this purchase as well. Instead of just upgrading equipment, we reinvested in our business for productivity and profit growth."

For more information on EFI's broad product portfolio for the sign and graphics industry, visit www.efi.com or contact 800-875-7117.

About EFI
EFI™ (www.efi.com) is a worldwide provider of products, technology and services leading the transformation of analog to digital imaging. Based in Silicon Valley, with offices around the globe, the company's powerful integrated product portfolio includes digital front-end servers; superwide, wide-format, label and ceramic inkjet presses and inks; production workflow, web to print, and business automation software; and office, enterprise and mobile cloud solutions. These products allow users to produce, communicate and share information in an easy and effective way, and enable businesses to increase their profits, productivity, and efficiency.

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NOTE TO EDITORS: The EFI logo, VUTEk and Jetrion are registered trademarks of Electronics For Imaging, Inc. in the U.S. and/or certain other countries. EFI is a trademark of Electronics For Imaging, Inc. in the U.S. and/or certain other countries. All other terms and product names may be trademarks or registered trademarks of their respective owners, and are hereby acknowledged.

Nothing herein should be construed as a warranty in addition to the express warranty statements provided with EFI products and services.

This news release contains forward-looking statements, that are statements other than statements of historical fact including words such as "anticipate", "believe", "estimate", "expect", "consider", "plan" and similar, any statements related to strategies or objectives of management for future operations, products, development, performance, any statements of assumptions or underlying any of the foregoing and any statements in the future tense. Forward-looking statements are subject to certain risks and uncertainties that could cause our actual or future results to differ materially. For further information regarding risks and uncertainties associated with EFI's businesses, please refer to the risk factors section in the Company's SEC filings, including, but not limited to, its annual report on Form 10-K and its quarterly reports on Form 10-Q. EFI undertakes no obligation to update information contained herein, including forward-looking statements.

Jenna Kempie
Public Relations Manager, EFI
(585) 355-0716

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